The company started in 2013 with car rentals in a few locations in Europe and since then has expanded its services to America, Australia, and the Middle East. The headquarters of the company are located in Estero, Florida, US. Firefly primarily deals in low-cost car hires and is officially owned by Hertz. Firefly offers a fleet with a variety of car options to choose from, no matter what your budget is. Firefly provides exceptional services and specializes in holiday travel and offers discounted rates to make vacations better.
A broad selection of rental cars ranging from economical to luxurious segments are made available by our partner suppliers to meet the diverse needs of customers.






A wide range of cars offered through Firefly allows customers to compare and book the car best for their trip.
Inclusions offered by Firefly like airport surcharge, some local taxes & tolls, and unlimited mileage are included in the final price.
Optional add-ons like GPS, child seats, and boosters are available for convenience at low per-day costs.
Multiple locations available through Firefly give you better access to convenient pick-up and drop-off.
Here are some of the testimonials from our satisfied customers which reflects the quality of our services.
Excellent Customer Support
The customer care representative was quick to respond to my queries and very helpful.
- Davis
Array of Vehicles
Firefly has a wide fleet of cars and vans and their models are up to date with modern features.
- Arnold
Impressive Pricing
Got the best car rental rates at this website and my experience was full value for money.
- Emma
Overall Satisfaction
The entire rental process from booking to pick-up and drop-off, everything went smoothly.
- Jessie